It’s been a long time since I have made fun of Google and I thought it’s about time we did something to show how good Google actually is. If you have used Google to do your searches, you will realize that Google differentiates between paid(or sponsored) listings and organic search results. So, let’s say you search for the term “fish oil” and you then be directed to a page where you can see all the results. However the first “result” is a sponsored link and you can easily notice it as a sponsored link by the words “sponsored link“. The rest of the results are from organic search. And on the left hand side, you will see more links, these are also sponsored links. They are just advertisements.

Why do you think that Google is doing this? Why do they want to differentiate between organic searches and advertisement links? Well, because Google has integrity. Really, they do. I am not making this up. As you can read from their editorial “Why we sell advertising, not search results“, you will understand more about this. “Honest G” doesn’t want to contaiminate their search results with advertisements (unlike other search engines). They definitely don’t want to “bias” their results on how much someone is willing to pay. The organic search rankings is based on a number of factors, none of which has anything to do with how much you are willing to pay Honest G. Of course, that doesn’t stop you from paying others money to get good results from Google. We call these group of people Google’s children or SEOers. Hey, no one can say Honest G is a miser anymore, can they? They are sure spreading a lot of their love around.

But in all seriousness, I still think that Google’s search engine is the best out there. Yahoo’s search results is okay, but still nothing compared to Google. Let’s not talk about MSN or Live. I had hoped for great things to come from Google, but alas, Google has failed miserably in everything else, except GMail. But even that, other email providers have caught up wth Google. So sad.