I’m Feeling Lucky!

November 23, 2007

I am sure all you guys would have heard of Google? It’s that search engine that is making tons and tons of money and is now currently running out of ideas and is buying over small companies left and right. Yes, that greedy Google. Anyway, it seems that Google is not really that greedy. Everytime you go to that search engine, you will see a button called “I’m Feeling Lucky“. What this button does is it goes direct to the top search result. So let’s say you search for “Spam Fighter” and press the button “I’m Feeling Lucky”, it will go to the Spamfighter website instead of the search result list. So when this happens, Google doesn’t get the chance to show the advertisements like normal. This means that they are losing money from the revenue they would have received if they didn’t have that button on the search page.

So why does Google keep that button? Well, according to Google, they want people to know that Google is made up of real people. They don’t want people to think that Google is “too dry”, “too corporate” and “too much about making money“. Yes, would you believe that. Google isn’t about making too much money. And apparently, one percent of users use the “I’m Feeling Lucky” button! And it cost Google US$110 million per year! So from this, I believe that Google is making US$11 billion per year through advertisements.

I bet that their investors are very angry with Google for having that button. US$110 million is a lot of dough and investors would want to get their money back. So how long will Google keep that button to show that there are real humans in that corporation instead of just that droid Matt Cutts? I believe they will remove it soon. Maybe in one to two years time? Greed is the hallmark of Google now. Instead of innovators and people of great vision and ideas, they are now full of business executives and money (grabbing) men. Their recent spade of buyouts is prove of that already. I’m not feeling lucky anymore.

For more information about this, check out this site.

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