Bet you guys never heard of this site before, right? It’s not that well-known and it’s now only at Beta. Well, RobotReplay is actually a web analytics script just like Google Analytics. They take information from your visitors and compile them into a user friendly interface for you to see how well your site is performing. It also tells you where your visitors are from and which pages of your site is the most popular. What makes RobotReplay different and unique is that it records and plays back your site visitors actions. Sort of like a video recording of your site with different visitors moving their cursor and clicking on your links. Very nice huh?

The advantage is that you can use this information to see which links or area of your site attracts most of your visitors. And where your visitors eye tend to look at. So if a particular area is where most visitors would look at (by checking which area their mouse pointer is pointing at), perhaps that is a good place to have your important links or even your advertisements where they would be more likely to be clicked. You also can use this script to see where your visitors get bored and leave your site so that you can improve on the usability of your site. Furthermore, they have this form replay function where you can see whether your forms is too tedious for your visitors or not. Good for testing out what kind of detailed information your visitors would be willing to provide to you as well.

The possiblity of this script is endless. You can use this replay to do many things to improve your website. Although it is not meant for Search Engine Optimization, but a website is all about the human visitors, not about Search Engine. Improving user experience will attract even more visitors to your site.

And furthermore, this script is free. All you need to do is to sign up and install a little script on their site and the watch their recordings! It is no hassle either.