Formerly the artist known as Sitemaps. And if you are a webmaster, this will be the most important place for you right after your webstats console. If you haven’t sign up for Webmasters Tools, you should do it now. What it offers to webmasters is the ability to check crawl errors, look at your backlinks (always very important), see any problems with your Google Sitemaps, check your domain preference and much more. Oh and you can remove URLs from Google’s index by requesting a removal.

I mainly use this web tool to check my backlinks. How many backlinks I have and from which site are my backlinks coming from and use this information to improve my site instead of just knowing my traffic. A backlink is considered very important, so attracting backlinks should be one of your prime concern. It also tells you which site to concentrate your promotion or advertisements. You should make use of your webstats program with this backlinks tools. See whether the backlinks have been effective in attracting traffic as well. And I also use this web tool to check my Sitemaps for errors. Sometimes I use this tool to check whether Googlebot has any errors when crawling my site.

The URL removal request is actually very interesting, especially if you have a lot of old URLs you don’t want to be in Google’s index. I have seen a lot of sites which have a lot of old and unwanted URLs (especially URLs that have been changed or directed to another page which may result in duplicate pages) which the webmaster surely won’t want to be in the Google index and they can use the removal request to remove the URLs. I don’t know how fast they will do it after you submit the request but it sure is very useful.

And my plumpy hero Matt Cutts likes it too. That alone should give you the confidence of using this tool to improve your site.

As all you might will know, I am always a snicker for Ice Cream. And I recently found a nice little shop at East Coast Road called Ice Cream Chefs. This shop sells home made ice-cream and they have something called a “mix-in”. Okay, how it goes is that you choose a flavour or more, then add it with other ingredients like candy, nuts, cookies or fruits and the staff at the shop will “blend” it for you. Yes, it is sort of like a little mix. You can experiment with different flavours. Of course, you may not get it right the first time, no no venture, no gain right? Exactly like those served by Cold Stone Creamery where the work is done on a cold stone base. And yes, they are right here in Singapore! Furthermore, I believe that they allow you to bring your own ingredients if they are not found in their shop.

I was reading through their website and found that they do “Ice-Cream Parties“. I believe that it is the same as what they do at their shop, except they do it at the office or your house. They have this portable mixing area(from the photo it looks like a tin container) so that their staff can do the blending at your place. You can impress your guests with the art of ice-cream “mixing”.

Ice Cream Chefs make their own Ice-Cream in their shop so the ice-cream should be much fresher than those you find in other shops. Their flavours include Durian Decadence, Nutella Delight, Mrs Smith, Beanie Vanilla, Horlicks and much more. You can check their entire list on their website, which is actually a blog. Yes, you can have your ice-cream delivered to your house if you want. It is S$95.0 per pint and delivery is free if you purchased S$50 or more.

Sure, the idea itself is not original, but you know, the problem with Singapore is everyone likes to follow each other. At least Ice Cream Chefs did something different first right here in Singapore. Not sure whether there will be other ice-cream business popping up soon with the same idea, but a thumbs up for Ice Cream Chefs for being so daring. That’s the spirit!